Sunday, 8 January 2017

week 1 (03-05/01/17)- Visual Communication

 This week is the start of my chosen subject, which is Visual Communication, and from now until June my work will be assessed and monitored throughout. We have been doing small individual and group project in order to build up our portfolios as well as making it an easier transformation into the illustrator/ graphic designer mindset; it introduces us to problem solving and challenges the level of creativity we have.
We had a late start to our introduction because we had to swap out studio with the fashion students because they have two large studios and most students have chosen to study into Visual Communication.
 My first project was manipulating a piece of text into a piece of visual communication. I chose to manipulate the words into my own text because I found it difficult to think of how I would make these words into images, however, after looking at other students work, I understood how they can be manipulated. My best piece was, ' Devour tea,  films, music, books, painting, poems, photographs, conversations, dreams, trees, architecture, street signs, clouds, light shadows. The only things to fuel your imagination'; it acts as motivation to any creative individuals.
I have also been through group work, which involved using all resources within an envelope and making them into either a magazine, book cover, poster or any other form of communication. Within this envelope, we were given a large picture of a random person, a newspaper with Chinese writing, a sticky note, graph paper, a page from a mathematics book, and we were expected to use the envelope itself as well as draw on the piece. My group decided to create a fashion magazine because the newspaper had a fashion advertisement and we wanted to make use of it. We also made use of the Chinese writing, which we thought would look better vertically opposite the model. In order to make both the model and the writing more interesting and balanced, we blew up the colours from the photograph, cut them up into geometric shapes and paced them behind the model in order to direct the viewer towards the clothing as well as creating a three dimensional effect. I like this work because it is exciting to look at, and it contains the design principles that we were previously shown: direction, unity, balance, contrast, emphasis, rhythm, proportion, and hierarchy. This project has allowed me to work on my problem solving skills as well as being able to negotiate ideas with team members. And it has enabled me to practice using design principles and understand how to use them when I am doing my design work; as we were going through this project we were thinking about colour and how it should be balanced as a whole as well as contrasting with words and the background. We were also considering the composition of each object and their scale and refuse to stick them down until a sense of unity was achieved.
We also took part in a project called, ' finish the scribble', which involved making something out of someone else's scribble. I found this enjoyable and enlightening because it is one technique use to create imagery out of mothing. This project in particular has made me more open minded and it has unleashed my inner child, and I am considering using this technique again when I need to create fictional world. My first imagery was an octopus, which wasn't as creative and as adventurous as I would have like it to be and it had no character to it, however, my second attempt proved to be better; I was able to create my very own character.
And  my last project involved adding characters to photography, which interacts with the objects with =in the scenery.
 Next, I am going to review the brief for my first project and try to get back into my routine. I will also improve my writing in my sketchbook because I have read my reviews and have found that I write too much in my sketchbook and over explain things, which is time consuming in itself, so I will record my general thoughts and I will try not to evaluate every piece I experiment with, just reflect on my practical's as a whole. I might consider creating more scribbles in my own time because it is a useful practical to get your creative juices flowing and it builds up my portfolio as well.
I think the layout in this subject will be easier for me because my lessons are on Monday, Tuesday, and Thursday, which allows me to record everything in-between lessons instead of having everything piled up in the first half of the week.










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